ACMI DreamWorks Exhibits
Interactive kiosks teach kids animation
For its twentieth anniversary, DreamWorks Animation partnered with the Australian Centre for the Moving Image (ACMI) to launch a major new exhibition at the Melbourne museum, DreamWorks Animation: The Exhibition.
As a client to ACMI and co-sponsor of the exhibition, DigitalFish created interactive kiosks showcasing traditional (hand-drawn) and 3-D animation methods. The touch-screen and pen-based digital kiosks engage both adults and children in experimenting with animation drawing, face animation of well-loved DreamWorks characters, computer-graphics scene lighting, and physics-based models for visual special effects.
DigitalFish’s production technology within the kiosks captures the essence of the professional animators’ tools as used at DreamWorks, but in a streamlined and accessible fashion, to engage and educate younger audiences about core animation and computer-graphics concepts. These kiosks have proven to be among the most popular elements of the exhibition.
The Animation Desk kiosk by DigitalFish has proven to be incredibly popular with the exhibition. Our brief was for an interactive kiosk which would engage an audience of all ages in a fun way, but also provide a behind-the-scenes look at the machinations of developing an animated film, allowing visitors to become a digital animator. Both ACMI and DreamWorks were also particularly concerned that the kiosk would be based on software that DreamWorks animation artists’ used themselves at the studio. The intuitive interactive that is The Animation Desk meets that brief and in doing so the team at DigitalFish have shown their deep commitment to not only design, but to usability. We are eagerly planning additional kiosks within the exhibition.
—Chris Harris, Senior Manager, Exhibitions and Touring, ACMI